Bills’ ‘Tackle Hunger’ campaign yields 23,000 cans of soup for regional food banks

The long-awaited postseason appearance is what mattered most to local Bills’ fans this year. 

For local food banks, the regular season wasn’t bad, either. 

Thanks to another successful “Tackling Hunger with the Buffalo Bills” campaign, the team, in partnership with Tops Friendly Markets and Campbell’s Chunky soup, donated 23,040 cans of soup to the Food Bank of WNY, Foodlink, the Food Bank of CNY and the Food Bank of the Southern Tier. 

The Bills pledge to donate 20 cans for every tackle made … and the Bills’ defense racked up 1,016 during the regular season this year (20,320). To celebrate the great season the Bills had, Campbell’s added nearly 3,000 extra cans to the total. 

The soup delivery was made at the Food Bank of WNY’s distribution center on Feb. 16, and they will work with other food banks to deliver each share across the state. 

“Helping to eradicate hunger is a core part of our community mission at Tops,” said Frank Curci, Tops Markets chairman of the board and CEO.  “This program was a true partnership and it allowed us to move one step closer to that goal. I want to thank the Buffalo Bills and Campbell’s Soup Company for sharing that same mission.”

Food Bank of WNY staff welcome in the donation during a Feb. 16 event.

Leave a Reply

Your email address will not be published. Required fields are marked *