News & Events

Events & Fundraisers

Our dedicated staff, with the help of loyal volunteers, hosts events throughout the year. Each event is unique and engaging – thank you to all who participate!


Hosting an Event or Fundraiser

To get started, please download the Quick Start Guide and Food Drive Application. Filling out the form is mandatory for all food drives, even if you have hosted one before.

For more information, contact Juliana Stefani (585) 413-4077

Upcoming Events and Fundraisers:


Cooks’ World 40th anniversary fundraiser

July 30-Sept. 7

Foodlink and Cooks’ World are both celebrating their 40th anniversaries this year and will mark the occasion with a silent auction fundraiser at the longtime Brighton business’s Monroe Avenue store. 

Between July 30 and September 7, owner Chris Wiedemer is displaying 40 items for sale, with money raised from each auction item to benefit Foodlink. A sneak preview of all the products will be available for customers July 25-28. 

A celebration to culminate the end of the auction is scheduled for Sept. 9. 

Video: Owner Chris Wiedemer gives shoppers a sneak preview

Learn more: Cooks’ World Facebook Event page


Ongoing Fundraisers

Red Tail Ridge Winery: Good Karma
Red Tail Ridge Winery is proud to support Foodlink by doing what they do best, making wine. Ten percent of the profits from their Good Karma wine goes to Foodlink.

In December of 2017, the winery announced that more than $30,800 has been donated since the fundraiser began! 

For more information on the wine, the winery and where to purchase Good Karma, click here.


Festival of Food


SAVE THE DATE! The 2018 Festival of Food is scheduled for Sept. 17, 2018!

Festival of Food, Foodlink’s annual fundraiser, features more than 100 local restaurants, wineries, breweries, bakeries and specialty food purveyors. It’s the best and biggest food and drink tasting event in the region! Join us Monday, Sept. 17 between 6 and 9 p.m. at the City of Rochester Public Market to celebrate the best food and drink that the Rochester area has to offer.

General admission: $50

VIP: $75

VIP tickets include: A designated, VIP parking area, a pre-event happy hour with a complimentary drink courtesy of Cure; and early entry at 5:30 p.m. (skip the lines!).

2017 PHOTOS: Facebook album from the event

More: Check out our Facebook page | Twitter | Instagram

Food Truck Face Off

We are once again partnering with 13 WHAM for the Food Truck Face Off — a contest to determine Rochester’s best food truck!

Nominate your favorite food truck between July 12 and Aug. 9. Voting begins Aug. 10, and the winner is revealed on Aug. 30! If you nominate OR vote for your favorite truck, you are automatically entered to win 2 FREE Festival of Food tickets!

Read more details on WHAM’s website, and start nominating your favorite truck today!

Sponsorship Opportunities

We’d like to thank Wegmans Food Markets once again for serving as our lead (Main Course) sponsor for the Festival of Food. If you’d like to learn more about sponsorship opportunities — or any other festival details — contact:

Juliana Stefani,
(585) 413-4077

Thank you to our growing list of 2018 sponsors!

Wegmans (Lead sponsor)


Constellation Brands
LiDestri Foods

GMR Associates
Landers Management
Pro-Temp Mechanical

Big Apple Deli Products
Big Apple Deli Products
Excellus BCBS
Messner Flooring

The Bonadio Group
Gallina Development
Conway Beam Leasing
Monroe Veterinary Services
Seneca Foods


A&G Food Service
Henderson Ford
St. Paul’s Episcopal Church

Yelp! Rochester


Interested in joining us for the 2018 festival? Here’s what you need to know!

If you’re curious who’s signed up so far, check out our Facebook page for updates!

Congrats to last year’s “Best Taste” winners!


Hunger Action Month


September is Hunger Action Month (H.A.M.), which is the Feeding America® network’s annual awareness campaign designed to mobilize the public to take action on the issue of hunger. The campaign brings attention to the reality of food insecurity in the United States and promotes ways for individuals to get involved in the movement to help end hunger. Food insecurity affects more than 48 million Americans in every corner of our nation — and more than 156,000 people (1 out of every 8) in Foodlink’s 10-county service area. This month, we raise our voice to ensure that no child, adult or senior goes to sleep on an empty stomach.

Foodlink’s 2017 Hunger Action Month calendar (click to enlarge and download).

Events are planned throughout the month to raise awareness about our effort to build a healthy, hunger-free community.

    • 30 Ways in 30 Days Calendar: Foodlink’s call-to-action calendar, pictured above, is a great resource on how you can do something about hunger all month long. | Download & print it
    • Volunteer. Donate. Advocate: There are many ways you can help Foodlink better serve our neighbors in need:
    • Government Proclamations: In years past, City Hall and the NYS Senate & Assembly have designated September as Hunger Action Month. We have sent letters to many local leaders once again, asking them to help raise awareness for an issue that affects so many of their constituents. (Update: City Hall and Mayor Lovely Warren have issued a proclamation. View it here.)
    • Lighting of the Library: The Rundell Library in Downtown Rochester will ‘go orange’ for Foodlink by displaying orange lighting September 1-14.
    • Hunger Action Day: Orange is the color of hunger (the first food stamps were orange). On Sept. 14, wear orange to show your support and raise awareness. 

Foodlink’s annual Hunger Action Day family photo on its front lawn (Sept. 14, 2017)

  • “On an empty stomach …”: The theme for this year’s Hunger Action Month is that Americans who suffer from hunger cannot reach their full potential. YOU can bring awareness to this devastating feeling by participating in a quick exercise on social media. | Print me out, share with the world  




  • Social Media: Connect with us on Facebook, Twitter, YouTube and InstagramChange your Facebook and Twitter profile and cover pics to orange. Then post pictures online and tag #hungeractionmonth and mention @foodlinkny.
  • Food drives: This year, Constellation Brands is holding a food drive at dozens of area restaurants and wine stores. Check out where you can drop off non-perishable food items on our blog
  • Foodlink’s front lawn: This year, we wanted to provide the public with a visualization of the impact that food security has on our 10-county region. Each orange plate on Foodlink’s front lawn represents 1,000 people. There are 156 plates, for the 156,000 people in our region who often don’t know when or where they’ll be getting their next meal. Stop by our headquarters at 1999 Mt. Read Blvd. if you’re interested in checking it out. 
  • Festival of Food: Our annual fundraiser is Sept. 18. More than 100 restaurants, wineries and breweries will offer samples of the best food and drink from the Rochester/Finger Lakes region. Proceeds benefit Foodlink. | Purchase tickets
  • Fill the Bus: Our annual campaign to urge the public to donate food for our BackPack Program, which we coordinate with Wegmans, 13WHAM ABC, WUHF Fox Rochester, and CW Rochester, begins Sept. 8. Look out for details soon regarding a kickoff event!
  • Take our Hunger Action Month quiz

Read up! Interested in the topic of hunger and food insecurity? Wondering how to talk to your kids about it? Check out our Hunger Action Month reading list for some suggested books.

Watch a film: We’ve supplied a list of some enlightening films that tackle the subject of hunger. Check it out and set aside some time to sit down and watch one during Hunger Action Month. 

Hunger Action Month is about action.  Donate.  Volunteer. Advocate.  Do what you can to help end hunger is this community.

More resources are available at

Fill the Bus

fill the bus

Fill the Bus and help fill the bellies of children in the Rochester region.

Foodlink, Wegmans, Fidelis Care, and our media sponsors at 13WHAM ABC, WUHF Fox Rochester, and CW Rochester will team up once again for our “Fill the Bus” food drive to benefit Foodlink’s BackPack program, which alleviates child hunger on weekends and school breaks. Each Friday or before a holiday, a child who is at risk of food insecurity is given a bag in their backpack filled with enough healthy, kid-friendly meals to last all weekend. Children who are properly nourished are more attentive in class, can concentrate better on exams, and have a better chance of graduating. 

***Our 2018 Fill the Bus campaign runs from August 18 through September 4*** 

Shoppers can visit their local Wegmans stores and donate suggested items for the BackPack program at checkout. Each store has wishlists posted as well as suggested items for sale. Shoppers also could purchase bags ranging from $5 to $20 filled with the most-needed items. All donations stay in the Rochester and Finger Lakes region.

Foodlink operates the BackPack program at more than 80 area schools, and reached more than 4,000 children during the 2017-18 school year. 

Last year, thanks to generosity of Wegmans shoppers, we were able to collect more than 305,000 pounds of food through the 2017 Fill the Bus campaign!!! 

The Rochester community has responded graciously to this annual campaign, and each year, donations have increased. Since 2013, approximately 940,000 pounds of food have been collected for the BackPack Program! 

Year ………. Pounds

2013 ………. 50,410

2014 ………. 138,637

2015 ………. 197,852

2016 ………. 247,883

2017 ………. 305,073

Wegmans volunteers sort Fill the Bus food items at Foodlink on Sept. 30.

Wegmans volunteers sort Fill the Bus food items at Foodlink on Sept. 30, 2016.

Other important info:

  • 1 in 5 children in our area are considered food insecure – which essentially means they do not know where their next meal is coming from.
  • Suggested items included healthy, kid-friendly food such as: healthy cereal, oatmeal cups, applesauce cups, granola bars, macaroni and cheese, juice boxes (100% fruit), boxed raisins, peanut butter, canned tuna or chicken, canned fruit and vegetables (pop-tops preferred)
  • Learn more about ways to support the BackPack program

Check Out Hunger

Check Out Hunger is a point-of-sale campaign at local partnering grocers — held twice annually at participating stores. Every time you are grocery shopping, say ‘YES’ when your cashier asks if you would like to Check Out Hunger! The money raised from this campaign directly supports Foodlink programs that help end hunger and build a healthier community.


Winter 2018

Tops Friendly Markets and several other local grocers hold a Check Out Hunger campaign with Foodlink and other regional food banks every winter.

This year’s campaign is set for January 28 through February 17! 

Since 2006, TOPS has raised more than $3.6 million for food banks in New York, Pennsylvania and Vermont. 

Aside from dozens of Tops stores in Foodlink’s 10-county service area, other independent grocers signed up to take part include: 

Abundance Cooperative Market (Rochester), Breen’s Shop’n Save (Williamson), Breen’s Market (Palmyra), Caledonia Marketplace, Hegedorns (Webster), Herrema’s Marketplace (Rochester), Lori’s Natural Foods (Henrietta), Perry Food Market, West’s Shurfine (Honeoye & Livonia) and Gates Big M (Spencerport).

A few other local business also have agreed to support Foodlink in the spirit of Check Out Hunger. Knucklehead Craft Brewing in Webster is pledging to donate $1 for every Kathy’s Kreme Ale sold at their brewery during the campaign. At the City of Rochester Public Market, The Florida Nut House and Yerba Maté Cafe are also accepting donations.

Fall 2017

Thank you to Wegmans and ALL of the shoppers who donated this year. We raised a grand total of $638,123!!!

This funding is critical to many of the food-related programs at Foodlink, and it’s support that we count on each year to help us serve our community. Thank you for your continued support! 



Food for Families

THANK YOU to everyone who helped make our 2017 Food for Families event a tremendous success! 

Tops and Foodlink streamlined its food donation and collection process this year and we finished with 143,175 POUNDS of food to help our neighbors in need. That’s more than double last year’s total!!! The event also raised more than $11,000!

We are grateful for the support of Tops, WROC-TV, WCMF Radio, all of our community partners and, of course, the shoppers who donated this year. 

See you all in 2018!


We’re excited to once again partner with WROC-TV and Tops Friendly Markets for the annual Food for Families campaign this year!

This year, we’re also pleased to have WCMF Radio join us as we plan another successful campaign to benefit our neighbors in need.

Last year, we were able to collect 61,122 pounds of food and raise more than $12,000!

 The 11th annual Food for Families event is scheduled for Dec. 8, 2017. The campaign itself, featuring our “Little Brown Bags of Hope,” will be hitting Tops locations starting on Nov. 19. Shoppers have the option of donating $5 (breakfast), $10 (lunch) and $20 (dinner) at the register when they check out. Donations are also accepted via the Tops website

On Dec. 8, the campaign will culminate with an all-day celebration that will be broadcast live by WROC-TV at two main Tops locations in Greece (3507 Mt. Read Blvd.) and Henrietta (1225 Jefferson Road). WCMF’s The Break Room and Kane-O will also be live in the morning and evening. 

Visit News 8’s website to learn more about the event, including an exciting eBay auction with great holiday gifts, and how area businesses can get involved and support food-insecure families in our region. 

Thank you to everyone who has stopped by in the past to support our efforts. We hope to see you again this year! 

Forks & Skis


Forks and Skis is an event at Bristol Mountain for anyone interested in hitting the slopes while helping Foodlink fulfill its mission of a healthy, hunger-free community. In five years, the event has raised more than $100,000!

SAVE THE DATE for March 2! | Purchase tickets | Sponsorship opportunities

The event, which takes place in a reserved section of the Bristol Mountain lodge, begins at noon and lasts through 6:30 p.m. In addition to a day of sking, there will be lunch, Après Ski, live musical entertainment from The Bromigos and multiple raffle items!

The event was previously named the Muxy Ski-Off in honor of the late Gary Muxworthy, a sports enthusiast who devoted much of his life to raising money for charities through exciting sporting events.

Please check out the Forks & Skis Facebook page with a gallery of photos from past events.

For further information about the event and sponsorship opportunities, contact Juliana Stefani at 585-413-4077, or

Non-sponsorship ticket prices:

$100 – Skier (if you DON’T already own a Bristol pass)
$50 – Skier (if you DO already own a Bristol pass)
$50 – Non-skier

Tickets include:

  • Bristol Mountain Lift Pass
  • Lunch in the Bristol Mountain Ski Lodge
  • Admission in to the NASTAR Open Timing Race (optional)
  • ‘Dash for Cash’ (top 8 Mens and Women from the Open Timing Race are eligible)
  • One free drink at our Apres Ski party!  The Apres Ski party will feature a cash bar, awards presentation for the ‘Dash for Cash’, and live entertainment. 

Thank you to our growing list of 2018 Sponsors!

“Got your Back” sponsors

Key Bank
Harris Beach

Head of the Class sponsor

Bonadio Group

Naming sponsor

Constellation Brands
Flaum Management
Wegmans Food Markets
Haley Aldrich
Five Star Improvements
Ely & Leene, Mead-Maloy Agency, Inc. 
A.P. Enterprises
Billitier Electric
HB Cornerstone

Gold Level

Clean Craft
Donovan Real Estate Services
FL Gorman
Jeff & Raeleen Balta
Buckingham Properties
Gallina Development Corp.
Leo J. Roth
PICS Telecom & Sandstone Technologies
Stern Properties
LaBella Associates
Morgan Management
Ribeiro / Dunking Donuts
WBS Capital
Woods Oviatt
Youngblood Proper Disposal

Silver Level

Dawn Aprile & Company
House Digital
Jeff & Patrice Pierce
North Marq
Re/Max Realty Group
Sign and Lighting Services
SVN Realty Performance Advisors
Sandy & Courtney Williams

Bronze Level

Aloi Materials Handling
Neil Kelly
Rochester Home Builders Association
Passero Associates
Jackie Hopkinson
Neon Wave
Tompkins Realty

Friends of the Event

Cathy Kaman Ryan
Welch & O’Donoghue
Costanza Foundation


Cornell’s Jewelers
Park Ave. Bike Shop
Dripping in Gems
A Ski Company
Whaleback Farms
Iron Smoke Whiskey

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