News & Events
Events & Fundraisers
Our dedicated staff, with the help of loyal volunteers, hosts events throughout the year. Each event is unique and engaging – thank you to all who participate!
Hosting an Event or Fundraiser
For more information, contact Juliana Stefani (585) 413-4077
Upcoming Events and Fundraisers:
If Music Be the Food
The 9th season of If Music Be the Food, a wonderful concert series that collects non-perishable food and donations for Foodlink, begins Oct. 22 at St. Paul’s Episocal Church (25 Westminster Road, Rochester).
The mission of “If Music Be the Food…” is to increase awareness and support for the issue of hunger and food insecurity through the sharing of great music. Eastman faculty and students, members of the Rochester Philharmonic, other local professional musicians and distinguished international guests donate their time and talents, and all proceeds go directly to Foodlink. In 2016, IMBTF garnered $4,430 and 846 pounds of food for Foodlink. Since its inception in 2009, it has raised more than $25,000 and nearly 7,000 pounds of food.
IMBTF was founded by former Eastman faculty member, Carol Rodland, and is now headed by Mimi Hwang, who serves on the faculties of Eastman and Nazareth College. Peter DuBois, Director of Music at Third Presbyterian Church and Robert Poovey, Director of Music at St. Paul’s Episcopal Church are musical and administrative partners in the series.
> Learn more at www.ifmusicbethefood.com.
Pick a Peck, Give a Peck at Wickham Farms
10 a.m. – 8 p.m.
Wickham Farms has partnered with Foodlink, the Penfield Ecumenical Food Shelf, and the Irondequoit Food Shelf for its “Pick a Peck, Give a Peck” program this fall. Come pick two pecks of apples at the Wickham Farms Orchard for the price of one. Wickham Farms will donate the second peck of apples to your choice of Foodlink, the Penfield Food Shelf, or the Irondequoit Food Shelf to help feed local community members in need. All apple pickers will receive a complimentary hayride tour through the Wickham Farms vegetable fields and orchard.
Wickham Farms’ usual orchard attractions will be open that weekend, too, including the brand new Giant Corn Maze, high-powered Apple Cannons, Right Turn Only Maze, Spider Web play area, and more.
821 Fairport Nine Mile Point Road, Penfield, NY 14526
East Ave. Grocery Run
The East Avenue Grocery Run is about fitness, family fun and feeding the hungry. 100% of all proceeds go to feed the hungry in Rochester! There is a 5K Run/Walk, a 1-mile Run/Walk and a Children’s Fun Run. The MVP Food Drive, in honor of Foodlink founder Tom Ferraro, allows people to drop off non-perishable goods before the race.
> Learn more and register here.
Red Tail Ridge Winery: Good Karma
Red Tail Ridge Winery is proud to support Foodlink by doing what they do best, making wine. Ten percent of the profits from their Good Karma wine goes to Foodlink.
In late October, the winery announced that more than $25,800 has been donated since the fundraiser began!
For more information on the wine, the winery and where to purchase Good Karma, click here.
Festival of Food
We owe a huge thank you to all of the attendees, vendors and sponsors that made this event possible. And to the weather, which cooperated nicely! We hope everyone had a fantastic time and hope to see you again next year.
PHOTOS: Facebook album from the event
Congrats to the vendors that took home the Best Taste awards! We surveyed festivalgoers during and after the event to find out their favorites, and here’s who emerged from that list:
Festival of Food, Foodlink’s annual fundraiser, features more than 100 local restaurants, wineries, breweries, bakeries and specialty food purveyors. It’s the best and biggest food and drink tasting event in the region!
Join us Monday, Sept. 18 between 6 and 9 p.m. at the City of Rochester Public Market for Foodlink’s annual fundraiser and celebrate the best food and drink that the Rochester area has to offer.
TICKETS ON SALE NOW: Purchase online
General admission – $50
VIP experience – $75 (SOLD OUT)
NEW THIS YEAR!! The VIP experience includes a pre-event happy hour at Cure with a complimentary drink and a special tasting from Wegmans and The Foodlink Kitchen. Early entrance to the festival is also included (no waiting in line!), as well as premium parking, and seating during the event. Purchase your VIP tickets (online only) for all this and more!
Thank you to our list of 2017 sponsors!
Big Apple Deli Products
The Bonadio Group
DeCarolis Truck Rental
A&G Food Service
Animal Hospital of Pittsford
Jay-C Fire Equipment
Special Touch Bakery
If you’d like to learn more about sponsorship opportunities — or any other festival details — contact:
Juliana Stefani, email@example.com
Thank you to the more than 100 vendors who will take part in the 2017 festival!
Pick up a CITY newspaper on Sept. 13 to view a complete guide to the festival, with descriptions of more than 100 delicious vendors!
|Restaurant / Caterer||Bakery / Dessert|
|Agatina’s||Amazing Grains Bread Co.|
|Amore by Wegmans||Brian’s Kitchen|
|Biaggi’s||Donna Marie’s Gluten Free Bakery|
|Big Tree Inn||Get Caked|
|Burger Bar by Wegmans||Hedonist Artisan Chocolates|
|Burgundy Basin||Hetties Delites|
|Cooking and Eating Healthy with Phil||Jon John’s Bakery|
|Daily Refresher||Moonlight Creamery|
|Erie Grill||Small World Bakery|
|Everyday Gourmet Café||Special Touch|
|Gray Ghost Gourmet||Kettle Ridge Farm|
|Grinds Café||Kirby’s Farm Market|
|James Browns Place||Food trucks|
|Jetty at the Port|
|Juan and Marias||Chef’s Catering|
|Label 7||Effortlessly Healthy|
|Livie’s Jamaican Restaurant & Import Market||Marty’s Meats|
|Napa Wood Fired Pizzaria and Bistro|
|New York Wine & Culinary Center/ Upstairs Bistro||Alcoholic Beverages|
|Next Door By Wegmans|
|Nosh||Anthony Road Winery|
|Nox||Apple Country Spirits|
|Orange Glory||Black Button Distillery|
|Relish||Casa Larga Vineyards|
|Root 31||CB Craft Brewers|
|Salenas Mexican Restaurant||Embark Craft Ciderworks|
|Sapori Café and Catering||Fulkerson Winery|
|Sea Restaurant||Genesee Brew House|
|The Pub by Wegmans||Heron Hill Winery|
|Tuckers Diner/Bakery||Honeoye Falls Distillery|
|Warfields Restaurant||JD Wine Cellars|
|Wilshire Catering ( The Salad Man)||Knucklehead Craft Brewing|
|Zoc’s Gourmet Burgers and Shakes||Montezuma Winery|
|Mullers Cider House|
|Specialty Food||Naked Dove Brewing Company|
|Cosimano & Ferrari Olive Oil Company||New Belgium Brewing Co.|
|Evoke Natural Foods||OSB Ciderworks|
|F. Olivers Oils and Vinegars||Red Tail Ridge Winery|
|Fare Game Food co.||Reinvention Brewing Company|
|Florida Nut House||Roc Brewing Co.|
|Geulas||Rohrbach Brewing Co.|
|Headwater Food Hub/The GOOD FOOD Collective||Rootstock Ciderworks|
|Mountain Rise Organics||Swift Water Brewing|
|Once Again Nut Butter||Three Brothers Winery|
|Small World Fermentary||Zugibe Vineyards|
|Wegmans Cheese Caves||Non-alcoholic beverages|
|Happy Earth Tea|
|Information||Joe Bean Coffee Roasters|
|East Ave. Grocery Run||Union Place Coffee|
|CITY News||Yurbamate Café ft. Hallelujah Tea|
|Maines Food and Party Warehouse|
|Rochester Public Market|
While you’re enjoying all of the food and drink that surrounds you, don’t forget to visit our raffle tent to scope out some unbelieveable prizes. Details below…
Hunger Action Month
September is Hunger Action Month (H.A.M.), which is the Feeding America® network’s annual awareness campaign designed to mobilize the public to take action on the issue of hunger. The campaign brings attention to the reality of food insecurity in the United States and promotes ways for individuals to get involved in the movement to help end hunger. Food insecurity affects more than 48 million Americans in every corner of our nation — and more than 156,000 people (1 out of every 8) in Foodlink’s 10-county service area. This month, we raise our voice to ensure that no child, adult or senior goes to sleep on an empty stomach.
Events are planned throughout the month to raise awareness about our effort to build a healthy, hunger-free community.
- 30 Ways in 30 Days Calendar: Foodlink’s call-to-action calendar, pictured above, is a great resource on how you can do something about hunger all month long. | Download & print it
- Volunteer. Donate. Advocate: There are many ways you can help Foodlink better serve our neighbors in need:
- Government Proclamations: In years past, City Hall and the NYS Senate & Assembly have designated September as Hunger Action Month. We have sent letters to many local leaders once again, asking them to help raise awareness for an issue that affects so many of their constituents. (Update: City Hall and Mayor Lovely Warren have issued a proclamation. View it here.)
- Lighting of the Library: The Rundell Library in Downtown Rochester will ‘go orange’ for Foodlink by displaying orange lighting September 1-14.
- Hunger Action Day: Orange is the color of hunger (the first food stamps were orange). On Sept. 14, wear orange to show your support and raise awareness.
- “On an empty stomach …”: The theme for this year’s Hunger Action Month is that Americans who suffer from hunger cannot reach their full potential. YOU can bring awareness to this devastating feeling by participating in a quick exercise on social media. | Print me out, share with the world
- Social Media: Connect with us on Facebook, Twitter, YouTube and Instagram. Change your Facebook and Twitter profile and cover pics to orange. Then post pictures online and tag #hungeractionmonth and mention @foodlinkny.
- Food drives: This year, Constellation Brands is holding a food drive at dozens of area restaurants and wine stores. Check out where you can drop off non-perishable food items on our blog.
- Foodlink’s front lawn: This year, we wanted to provide the public with a visualization of the impact that food security has on our 10-county region. Each orange plate on Foodlink’s front lawn represents 1,000 people. There are 156 plates, for the 156,000 people in our region who often don’t know when or where they’ll be getting their next meal. Stop by our headquarters at 1999 Mt. Read Blvd. if you’re interested in checking it out.
- Festival of Food: Our annual fundraiser is Sept. 18. More than 100 restaurants, wineries and breweries will offer samples of the best food and drink from the Rochester/Finger Lakes region. Proceeds benefit Foodlink. | Purchase tickets
- Fill the Bus: Our annual campaign to urge the public to donate food for our BackPack Program, which we coordinate with Wegmans, 13WHAM ABC, WUHF Fox Rochester, and CW Rochester, begins Sept. 8. Look out for details soon regarding a kickoff event!
- Take our Hunger Action Month quiz.
Read up! Interested in the topic of hunger and food insecurity? Wondering how to talk to your kids about it? Check out our Hunger Action Month reading list for some suggested books.
Watch a film: We’ve supplied a list of some enlightening films that tackle the subject of hunger. Check it out and set aside some time to sit down and watch one during Hunger Action Month.
Hunger Action Month is about action. Donate. Volunteer. Advocate. Do what you can to help end hunger is this community.
More resources are available at hungeractionmonth.org.
Fill the Bus
UPDATE: Thank you, Wegmans shoppers! Because of your generosity once again, were were able to collect more than 292,000 pounds of food through this year’s Fill the Bus campaign!!!
Until next year …
Fill the bus and help fill the bellies of hungry children in the Rochester region.
Foodlink, Wegmans, 13WHAM ABC, WUHF Fox Rochester, and CW Rochester will team up once again for a two-week food drive, “Fill the Bus,” to benefit Foodlink’s BackPack program, which alleviates child hunger on weekends and school breaks. Each Friday or before a holiday, a child who is at risk of food insecurity is given a bag in their backpack filled with enough healthy, kid-friendly meals to last all weekend. Children who are properly nourished are more attentive in class, can concentrate better on exams, and have a better chance of graduating.
Our 2017 Fill the Bus campaign runs from Sept. 8-23.
Shoppers can visit their local Wegmans stores and donate suggested items for the BackPack program at checkout. Each store has wishlists posted as well as suggested items for sale. Shoppers also could purchase bags ranging from $5 to $20 filled with the most-needed items. All donations stay in the Rochester and Finger Lakes region.
Foodlink operates the BackPack program at more than 80 area schools, and reached more than 4,000 children during the 2016-17 school year.
The Rochester community has responded graciously to this annual campaign, and each year, donations have increased. Since 2013, approximately 925,000 pounds of food have been collected for the BackPack Program!
Year ………. Pounds
2013 ………. 50,410
2014 ………. 138,637
2015 ………. 197,852
2016 ………. 247,883
2017 ………. 292,046
Other important info:
- 1 in 5 children in our area are considered food insecure – which essentially means they do not know where their next meal is coming from.
- Suggested items included healthy, kid-friendly food such as: healthy cereal, oatmeal cups, applesauce cups, granola bars, macaroni and cheese, juice boxes (100% fruit), boxed raisins, peanut butter, canned tuna or chicken, canned fruit and vegetables (pop-tops preferred)
- Learn more about ways to support the BackPack program.
Check Out Hunger
Check Out Hunger is a point-of-sale campaign at local partnering grocers. Donation slips for $2, $3, and $5 are placed at all registers. Every time you are grocery shopping, say ‘YES’ when your cashier asks if you would like to Check Out Hunger! The money raised from this campaign directly supports programs that help end hunger and build a healthier community.
This year’s Check Out Hunger campaign with Wegmans runs from October 29 through December 2.
This funding is critical to many of the food-related programs at Foodlink. Last year, Wegmans shoppers collectively donated $680,816.62! Thank you in advance for your support!
Tops Friendly Markets and several other local grocers also hold a Check Out Hunger campaign with us every winter. Thank you to Tops and all of the stores that participated in early 2017!
Tops Friendly Markets – 30+ Rochester-area stores
Abundance Cooperative Market, 62 Marshall St., Rochester
Breen’s Market – 611 E Main St., Palmyra
Breen’s Shop’n Save, 4090 Pearsall St., Williamson
Caledonia Marketplace – 3136 Main St., Caledonia
Gates Big M,1520 Spencerport Road, Rochester
Hegedorn’s Market – 964 Ridge Road, Webster
Herrema’s Food Market – 125 Pattonwood Dr., Rochester
Lori’s Natural Foods – 900 Jefferson Road, Rochester
Mullers Cider House – 1344 University Ave., Rochester
Perry Food Market – 121 N Center St., Perry
West’s Shurfine Food Market – 8565 Main St., Honeoye
West’s Shurfine – 1 Main St., Livonia
Food for Families
FINAL TOTALS: We surpassed last year’s total! Together, we raised 61,122 POUNDS of food at our 2016 event! We also raised more than $12,000.
Thank you to all who donated!
Food for Families is one of the largest food and funds drives for Foodlink, and a collaboration with Tops Friendly Markets and WROC-TV.
We celebrated the 10th annual event on Dec. 9, 2016!
WROC-TV reported live throughout the day, with a heavy presence at the Greece location (3507 Mt. Read Blvd.), as Tops shoppers made donations or dropped off “Little Brown Bags of Hope” filled with food. Other stores in Henrietta (1225 Jefferson Road), Irondequoit (999 East Ridge Road) and Penfield (1601 Penfield Road) also featured Foodlink staff members or representatives from some of our partner agencies promoting the event and our mission to end hunger. There were great holiday gift ideas at the Food For Families eBay auction AND News 8’s Thad Brown and Stacey Pensgen squared off in the Anchor Challenge to see who could raise the most funds through Foodlink’s online donation page. Stacey won by the slimmest of margins!
Thank you to everyone who has stopped by in the past to support our efforts to end hunger and leverage the power of food to build a healthier community. We hope to see you again for another great year in 2017.
Forks & Skis
Forks and Skis is a ski event at Bristol Mountain open to the public for those interested in hitting the slopes while helping Foodlink fulfill its mission of a healthy, hunger-free community. In five years, the event has raised more than $100,000!
The event was previously named the Muxy Ski-Off in honor of the late Gary Muxworthy, a sports enthusiast who devoted much of his life to raising money for charities through exciting sporting events.
Please check out the Forks & Skis Facebook page with a gallery of photos from the past events. Sponsorships are available by contacting Juliana Stefani (585-413-4077, firstname.lastname@example.org) and visiting our secure online donation page and choosing “Forks & Skis” from the dropdown menu.
- Bristol Mountain Lift Pass
- Lunch in the Bristol Mountain Ski Lodge
- Admission in to the NASTAR Open Timing Race (optional)
- ‘Dash for Cash’ (top 8 Mens and Women from the Open Timing Race are eligible)
- One free drink at our Apres Ski party! The Apres Ski party will feature a cash bar, awards presentation for the ‘Dash for Cash’, and music by the WillBillys!
Thank you to our 2017 Sponsors …
Head of the class
Gallina Development Corp.
Rainaldi Brothers Inc.
PICS Telecom and Sandstone Technologies
Royal Oak Realty Trust
Leo J Roth
Donovan Real Estate Services
Aprile Ventures, LLC
Sign and Lighting Services LLC
Jeff & Patrice Pierce
Hunt Real Estate
Sandy & Courtney Williams
RE/Max Realty Group
Aloi Materials Handling
Wayne Cooperative Insurance Company
Jackie Hopkinson (Woodbury Management)
Whaleback Preserve Club
The Men’s Room
Iron Smoke Whiskey
Park Ave. Bike Shop
Newsletters & Press
- 2017 Fall/Winter Newsletter
- 2017 Spring/Summer Newsletter
- 2016 Annual Report
- 2016 Fall Newsletter
- 2016 Spring Newsletter
- 2015 Annual Report
- 2015 Fall Newsletter
- 2015 Spring Newsletter
- 2014 Annual Report
Foodlink’s monthly e-newsletter
Get email updates about the latest Foodlink news, including events, fundraisers and ways you can help make a difference.
In the news …
- (10/16, 13 WHAM) Foodlink recovering from vandalism, asks for community’s support
- (10/14-16) Lexington Ave. Urban Farm vandalized; Coverage from: 13 WHAM | WHEC 10 | WROC 8 | D&C | WXXI
- (10/12, News 8) Windstream prepares, packages meals for Foodlink
- (10/12, 13 WHAM) Arc of Monroe cooking class empowers people with disabilities
- (10/4, Livingston County News) Curbside Market adds Lima to Livingston County stops
- (9/20, WHEC) Foodlink Curbside Market coming to county DHS offices on Westfall Rd.
- (9/17, WHEC) Rochester in Focus
- (9/14, Fox Rochester) Foodlink spreads awareness during Hunger Action Month
- (9/8, Fox Rochester) “Fill the Bus” campaign underway at Wegmans, helps feed the hungry
- (9/7, 13 WHAM) Bright Spot: A growing partnership
- (9/1, WXXI) Foodlink sets up visual reminder for Hunger Action Month
- (8/31, News 8) Foodlink helping Houston flood victims
- (8/30, News 8) Hunger Action Month approaching
- (8/27, 13 WHAM) Many Voices, Many Visions: Curbside Market
- (8/24, Fox Rochester) Rochester’s top food trucks face off
Recent Press Releases / Media alerts (date sent to media)
- (9/8) Fill the Bus campaign underway at Wegmans
- (9/1) Hunger Action Month begins
- (8/25) Festival of Food tickets on sale now
- (8/18) Constellation Brands announces food drive
- (8/1) Summer Meals extends reach by hitting the road
- (7/7) Curside Market summer schedule underway
- (6/14) Foodlink, officials celebrate new kitchen
- (6/10) Summer Meals Fest takes over Frontier Field
- (5/19) Canstruction Rochester begins this weekend
- (5/5) Report: Food insecurity rate remains flat in Rochester area