Community rallies for Foodlink, others on ROC the Day

The community came through for Foodlink in a big way on Giving Tuesday this year.

Foodlink participated once again in the United Way of Greater Rochester’s annual ROC the Day campaign, which allows 500+ nonprofits to fundraise through a centralized website. On Dec. 3, members of the community can make donations to their favorite organizations, as social media is flooded with support for the nonprofit community.

According to the website, more than $766,000 was raised!

Foodlink has been blessed with overwhelming support in recent years — and 2019 was no different. Through the website, more than $18,000 in donations came through from 200+ donors. It represented our highest total since 2015.

Foodlink was also awarded a $500 bonus gift from the United Way and received a generous $10,000 matching gift from the Lindsay House — pushing our total to nearly $30,000!

THANK YOU to everyone who supported our mission on ROC the Day!


From left, Dr. Heather Lee, Dr. Vito C. Quatela, Dr. William J. Koenig and Dr. Ashley N. Amalfi — all physicians at the Lindsay House — toured Foodlink in October. Thank you for your Roc the Day challenge match!

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